The Art of the Trailer has given us some background on how they went about creating the trailer for Robert Pattinson “The Childhood of a Leader”.  Such a great read – here’s an extract:

When creating the trailer to Brady Corbet’s debut feature The Childhood Of A Leader, the team at Synchronicity focused on two core areas of the film, as editor Andrew Jones explains: “The film opens and ends with whirling, loud, intense pieces of music by composer Scott Walker, which play with the dark and strange visuals to disarm and disorient the viewers,” he says. “The film’s body, however, plays slow and quiet, brimming with a burn that sets ablaze precisely when the director wants it to, making the tone of the film hard to sell within a short period of time.”

The team took a few approaches to the trailer with this in mind. “We made two distinct versions with specific moods: one that was slow and quiet, playing out like a dark European arthouse drama with something slightly creeping behind the frame as it progressed to a conclusion; and a ‘fun one’, where we took the craziest part of Scott Walker’s score for the film and the weirdest, creepiest, most engaging visual moments in the film and matched them up, losing narrative for a real feeling of the film’s frantic overture and finale.”

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Finding the key moments in the story to bring the child’s anger and rebellious nature against his elders,” he adds, “we opted for economy of storytelling, with the sense from the jump that there was something brewing within the film, so that each scene, and each line of dialogue, is one more step towards this. And then we found the natural way to introduce the montage mayhem, with Liam Cunningham’s brilliant counting until he smashes a door open. The immediacy and brutality of that moment, and cutting hard to a quote, helped drive the remainder of the trailer, in which, we worked in motifs to connect shots, and always tried to find more and more motion, intensity, things that may be construed as violent from a snapshot, until the title rolls in, and you’re not entirely sure what just happened, but – hopefully – you want to find out more.”